BEDU
Brand Strategy + Brand Identity + Collaterals Design + Brand Photography
BEDU is a cosy Middle Eastern restaurant & bar located in Central Hong Kong that showcases the region’s diverse culinary culture through a contemporary approach in the kitchen, on the floor and behind the bar.
We’ve taken inspiration from the nomadic wanderings of the Bedouin tribes across the deserts of North Africa to the rocky sands of the Middle East. Their journey guided by the night stars has influenced the rich culinary traditions, exotic products, flavorsome spices and cooking methods that have been passed down through generations defining Middle Eastern cuisine today.
We’ve taken inspiration from the nomadic wanderings of the Bedouin tribes across the deserts of North Africa to the rocky sands of the Middle East. Their journey guided by the night stars has influenced the rich culinary traditions, exotic products, flavorsome spices and cooking methods that have been passed down through generations defining Middle Eastern cuisine today.
